ICICI Lombard Unveils 25 Innovations on Silver Jubilee, Reinforcing Customer Commitment

ICICI Lombard Unveils 25 Innovations on Silver Jubilee, Reinforcing Customer Commitment

ICICI Lombard Unveils 25 Innovations on Silver Jubilee, Reinforcing Customer Commitment​

ICICI Lombard General Insurance Company Ltd, India's leading private general insurance company, unveiled 25 innovative customer-first solutions across various lines of business as part of its Silver Jubilee celebrations. These offerings span health, motor, home, travel, and commercial insurance, exemplifying the company’s commitment to utilizing technology to anticipate and manage risks for its clientele.

The launch follows a history of continuous evolution. Over 25 years, ICICI Lombard has served over 500 million customers and settled more than 60 million claims. Sanjeev Mantri, Managing Director & CEO of ICICI Lombard, stated that the company’s ethos is simple: to stand by its promises and innovate for every promise of tomorrow.

The company, which pioneered migrating all its core systems to the cloud in India, introduced these 25 solutions through a focus on integrating customer-centric mindsets with cutting edge technologies such as Artificial Intelligence (AI).

Elevating Service Experience and Operational Efficiency​

A significant focus of the Silver Jubilee innovations is elevating the service experience through industry first products. These include:

  • Digital Branch @Siddhivinayak (Industry First): The company launched India's first digital insurance branch located in a metro transit environment, enabling commuters to purchase or renew Health, Motor, and Travel insurance policies. This branch allows for real time claims registration, document submission, and online KYC completion.
  • Motor Service Assure (Industry First): This is a newly designed roadside assistance service that offers a 30 minute commitment, 24x7, across top 15 cities in India, providing emergency services including battery jump start, towing, and minor on site repairs during breakdowns or accidents.
  • Voice AI (Industry First): ICICI Lombard introduced an advanced conversational platform supporting customers through the entire insurance journey—from policy queries to purchase and payment completion. This Voice AI bot operates 24x7 in both Hindi and English, with over one million calls already completed.

Next Generation Products and Enhanced Protection​

The innovation portfolio includes several bespoke products designed for specific life stages and needs:

  • Elevate Her: A modular women care product that provides financial protection across different life stages, integrating OPD, wellness, maternity, preventive care, and support for hormonal health, PCOS, and menopause. It offers four tailored plans (Bloom, Nurture, Thrive and Harmony).
  • Paw Care: This comprehensive pet insurance plan covers veterinary expenses, emergencies, illnesses, accidents, surgeries, and routine care, offering industry leading features like long term coverage and Radio Frequency Identification (RFID) tag based discounts.
  • Complete Home Protect: A modular solution for homeowners covering interiors, jewellery, art, and furnishings. For the first time, it offers multiple cashless home assistance services and policy tenure options up to 30 years.

AI and Digital Claims Journey Innovations​

A substantial portion of the launches are dedicated to integrating advanced AI into processes across underwriting and claims:

  • Smart Health Underwriting (Industry First): The company deployed an AI powered underwriting process for health insurance, offering a self guided digital journey where the AI evaluates personalized questions in real time, ensuring decisions align with underwriting guidelines.
  • Digital Claim Journey: For Health and International Travel reimbursement claims, customers can now use a paperless journey on the IL TakeCare app. The platform uses a GenAI based solution to instantly read uploaded documents like discharge summaries, run real time checks, pre fill data, and display policy benefit coverage.
  • Intelligent Risk Monitoring: ICICI Lombard launched an in house GenAI based Claims Intelligence platform to scrutinize claims documents, identify potential discrepancies, and ensure genuine claims are processed swiftly.

Specialized Services and Motor Enhancements​

The innovations also include targeted services for consumers:

  • Motor Sahayak: A premium service providing immediate assistance during private car emergencies, including legal and procedural facilitation, defense expense reimbursement, and documentation assistance.
  • Account Aggregator for Faster Claim Settlement: This service allows customers to securely provide consent based access to verified bank transaction data through the RBI regulated Account Aggregator framework, simplifying complex motor claim verification.
  • Drive Smart: Mobile Telematics: Customers can use this feature within the IL TakeCare app to receive a personalized driving score by measuring speed and braking using smartphone sensors, providing actionable insights into their driving behaviour.

Company Scale and Performance Metrics​

As of March 31, 2026, ICICI Lombard has demonstrated strong operational scale. The company reported:
  • Gross Written Premium (GWP): ₹ 306.18 billion
  • Policies Issued: Over 39.2 million
  • Claims Processed: Over 3.4 million
  • Branch Network: 341 branches
  • Workforce Size: 15,008 employees

ICICI Lombard continues to leverage its extensive brand trust and digital capabilities to offer tailored protection across the insurance ecosystem.

ICICIGI Stock Price Movement​

As of 12:37 PM, shares of ICICI Lombard General Insurance Company Limited are edging higher to ₹1648, posting a notable gain of 1.50%. The stock sees robust trading activity with 452,352 shares changing hands in the live market.
 

Disclaimer: Due care and diligence have been taken in compiling and presenting news and market-related content. However, errors or omissions may arise despite such efforts.

The information provided is for general informational purposes only and does not constitute investment advice, a recommendation, or an offer to buy or sell any securities. Readers are advised to rely on their own assessment and judgment and consult appropriate financial advisers, if required, before taking any investment-related decisions.

Any views, opinions, or statements expressed, where applicable, are those of the respective analysts or experts and do not reflect the views of this website. The website has no association with such viewpoints and does not assume any responsibility for them.

Back
Top