New Delhi, March 25 Consumer health and wellness firm Fullife Healthcare announced on Wednesday that it has raised ₹300 crore in a Series D funding round, led by Elev8 Venture Partners and its limited partners (LPs), marking Elev8's first investment in the direct-to-consumer space.
The fresh capital will be used to accelerate growth for brands, including Fast&Up, Chicnutrix, and NightOut, which currently offer over 100 stock-keeping units (SKUs) across hydration, metabolic health, sports nutrition, and beauty wellness.
Fullife Healthcare said the investment "will support its next phase of growth" in the rapidly expanding health and wellness category.
Currently present in over 40 countries through Fast&Up and Chicnutrix, Fullife said it will now focus on accelerating growth in key international markets, including the UK, the GCC (Gulf Cooperation Council nations including Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the UAE), and the US, through stronger distribution and increased brand visibility.
Varun Khanna, CEO at Fullife Healthcare, said, "This partnership will help us strengthen our brands, expand our product portfolio, and scale our manufacturing capabilities as we build a global FMHG (fast-moving health and wellness goods) company that is proudly made in India, for India, and built for the world".
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