JOJO Ltd Partners with Dish TV India Limited for Bundled Offering via VZY Smart TVs
JOJO Limited has announced a significant content partnership with Dish TV India Limited, integrating the JOJO App as a bundled subscription offering within the VZY platform. The collaboration places JOJO's digital content directly into the established ecosystem of Dish TV India Limited's integrated Smart TV and digital entertainment services.Through this strategic tie up, the JOJO App becomes accessible to all VZY platform users as part of their existing Dish TV subscription. This model eliminates the need for a separate standalone subscription to the JOJO platform, ensuring content availability immediately upon setup.
The partnership secures visibility for JOJO's content at the point of first use for every new VZY Smart TV owner. The VZY Smart TVs are distributed nationally through both leading retail outlets and online platforms, providing extensive reach across metro cities and Tier 2 and Tier 3 markets throughout India.
This development aligns with JOJO Limited's ongoing strategy to substantially expand its digital distribution footprint. The content will be made accessible across various digital ecosystems in India, including DTH, connected TV, and Smart TV platforms, thereby reaching a progressively wider base of Indian television audiences.
(Note: JOJO Ltd was previously known as Madhuveer Com 18 Network Limited.)
Stock Price Movement
At 14:16, JOJO Ltd. sees its shares edging lower, currently trading at ₹228.45 after falling 0.65%. The stock traded within a significant intraday range, bouncing between an intra-day low of ₹222.05 and a high of ₹234.95.Disclaimer: Due care and diligence have been taken in compiling and presenting news and market-related content. However, errors or omissions may arise despite such efforts.
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