BIDSO Raises ₹63 Crore Funding to Expand Toy and Consumer Products Platform
New Delhi, March 23 – BIDSO, a design-led manufacturing platform focused on the global toys and consumer products ecosystem, announced on Monday that it has raised ₹63 crore in a funding round led by Blume Ventures.- The funding includes ₹51 crore in equity and ₹12 crore in venture debt.
- Existing investors Peer Capital and Sadev Capital also participated, while Alteria Capital provided the venture debt.
Use of Funds
BIDSO plans to use the capital to:- Strengthen product design and manufacturing capabilities.
- Expand its manufacturing footprint and production capacity.
- Scale its product portfolio.
- Invest in design, engineering, production, and sales teams to accelerate growth in domestic and international markets.
Strategic Developments
- Over the past 12 months, BIDSO has expanded global B2B partnerships with leading toy brands.
- The company acquired licenses for globally recognized characters such as Peppa Pig, Harry Potter, Transformers, and NASA, enabling the creation of licensed product ranges for brand partners.
- These initiatives, combined with expanded product portfolio and increased manufacturing capacity, have helped BIDSO more than double its revenue in the last 12 months, though the exact revenue figures were not disclosed.
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