Allied Blenders and Distillers Appoints Amar Sinha as Managing Director – Designate

Allied Blenders and Distillers Appoints Amar Sinha as Managing Director – Designate

Allied Blenders and Distillers Appoints Amar Sinha as Managing Director – Designate​

Allied Blenders and Distillers Limited (ABD) announced the appointment of Mr. Amar Sinha as 'Managing Director – Designate' and Senior Management Personnel, effective April 2, 2026. The appointment was approved by the Board of Directors following a recommendation from the Nomination and Remuneration Committee.

ABD also noted that the tenure of current Managing Director and Key Managerial Personnel, Mr. Alok Gupta, is nearing completion.

Mr. Amar Sinha brings over three decades of leadership experience across the alco-beverage and consumer sectors. His previous roles include Chief Operating Officer at Radico Khaitan, Managing Director at Whyte & Mackay India, and executive positions at Herbertsons (UB Group). He has received several recognitions for leadership excellence, including the Rajeev Gandhi Excellence Award (2015), the Make in India Excellence Award (2016), and Business Leader of the Year at the IndSpirit Awards in 2023.

Details of the Appointment:

DetailInformation
Reason for ChangeAppointment
Date of AppointmentApril 2, 2026
Brief ProfileSeasoned industry professional with over three decades of leadership experience across the alco-beverage and consumer sectors.
Relationship to DirectorsNot related to any other Director

Non-Executive Chairman, Mr. Kishore Chhabria, expressed confidence that Mr. Sinha's expertise would contribute to ABD's continued growth. Mr. Alok Gupta acknowledged the progress made during his tenure and highlighted the company’s strengths. Mr. Sinha expressed his excitement to join ABD and contribute to its future success.

ABD is India's largest domestic spirits company by volume and has a portfolio of brands including Officer's Choice Whisky, Officer's Choice Blue Whisky, Sterling Reserve Premium Whiskies, and ICONiQ White Whisky. The company operates a network of 38 units, including owned bottling units, a PET bottle manufacturing plant, distilleries, and non-owned manufacturing units.

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