BazaarNow Secures Rs 72 Crore to Conquer Tier-II and Tier-III City Quick Commerce Market
BazaarNow, a specialized quick commerce platform designed for non-metro markets, has secured an additional funding round of Rs 72 crore. This investment brings the startup's total raised capital to Rs 80 crore, according to the company. The round was led by Peak XV Partners and saw participation from Whiteboard Capital and Antler.The capital infusion comes as the rapid expansion phase of quick commerce providers shifts focus away from saturated metropolitan hubs. Investors are now zeroing in on the vast potential within India's smaller towns and Tier-II and Tier-III cities.Strategic Positioning for Emerging Markets
BazaarNow was founded by...