Mumbai, January 28, 2026 Poonawalla Fincorp Limited (PFL) announced the deployment of five new enterprise-level artificial intelligence solutions as part of its broader AI-first transformation strategy, aimed at strengthening decision-making, execution efficiency, and scalability across the organisation.
The latest rollout expands the use of AI across competitive intelligence, customer onboarding, data quality management, customer experience analytics, and application development. The initiatives align with the company’s long-term vision of building a digitally fluent, data-driven financial services platform.
Five AI Solutions Strengthening Core Operations
Poonawalla Fincorp has introduced the following AI-led capabilities:AI-powered Competition Benchmarking Engine
This solution embeds real-time market intelligence into pricing and portfolio decisions. It autonomously tracks competitor pricing, product changes, and engagement patterns, converting them into actionable insights that enable faster responses to market shifts.
Central KYC AI Platform
Designed to enhance onboarding efficiency and control, the platform applies AI-driven validation at the entry stage to assess accuracy and relevance of KYC data. The system has reduced manual intervention by approximately 15 percent while improving turnaround time and data accuracy.
Agentic Data Quality Intelligence (DQI)
The DQI framework continuously monitors enterprise data against defined quality standards, flags anomalies, and adapts validation rules as requirements evolve. It ensures that data used across reporting, risk, and business decisions remains accurate, traceable, and audit-ready.
AI-led Voice of Customer Categorisation
This solution structures large volumes of free-text customer feedback into clear issue themes and maps them to accountable teams. The approach enables faster resolution, clearer ownership, and systematic handling of recurring issues.
Build Buddy for Accelerated Application Development
An AI-powered development assistant integrated into the company’s technology stack, Build Buddy supports engineers with code suggestions, pre-commit fixes, automated refactoring, and contextual feedback on performance and logic. The tool is aimed at reducing development costs and accelerating application delivery while maintaining coding standards.
Management Commentary
Arvind Kapil, Managing Director and Chief Executive Officer of Poonawalla Fincorp, said the company views AI as a fundamental enabler rather than a standalone tool.He noted that the focus remains on responsible deployment by combining machine precision with human judgement, allowing the organisation to strengthen trust, sharpen decision-making, and convert insights into measurable action. According to him, embedding AI across pricing, onboarding, data quality, customer feedback, and technology development is creating a sustainable competitive advantage.
Expanding AI Footprint Across the Organisation
During the current quarter alone, Poonawalla Fincorp initiated 12 new AI projects, taking the company-wide total to 57 initiatives. Of these, 30 projects have been successfully completed. AI continues to play an expanding role across risk calibration, fraud detection, marketing, compliance, governance, audit, underwriting quality assessment, and internal productivity.About the Company
Poonawalla Fincorp Limited is a Cyrus Poonawalla Group-promoted non-deposit taking, systemically important non-banking financial company. The company has assets under management of ₹55,017 crore as of December 31, 2025, and employs 5,264 people. Its product portfolio spans secured and unsecured lending segments, including personal loans, business loans, consumer finance, vehicle finance, supply chain finance, and loans for professionals. The company is listed on Indian stock exchanges.Source:
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