<h1>Lux Industries Secures Exclusive Brand Licensing Deal for Innerwear in India</h1>
Lux Industries Limited has entered into a strategic Brand Licensing Agreement (BLA) with RILUK IPCO Limited (RIL), granting the company exclusive rights within India for designing, manufacturing, and selling specific branded products. The partnership solidifies Lux Industries' presence in the specialized market segments of innerwear and thermal wear.
The BLA establishes an exclusive right for Lux Industries, operating as the Licensee, to utilize certain proprietary trademarks within the territory of India. RILUK IPCO Limited, a private limited company based in England and Wales, serves as the Licensor in this arrangement. The licensed trade marks mentioned include "REEBOK."
This strategic agreement is considered part of the normal course of business for Lux Industries Limited. Key terms established under the BLA grant vertical B of the company exclusive rights within India for the specified product categories. The agreement is effective from the current year and includes an option to renew for ten years.
The licensing deal provides significant operating details regarding exclusivity, commercial scope, and relationship structure, as summarized below:
| Aspect | Detail |
|---|---|
| Agreement Parties | RILUK IPCO Limited (Licensor) and Lux Industries Limited - Vertical B (Licensee). |
| Purpose of Agreement | To grant the Licensee exclusive rights in India to use the licensed trademarks for designing, manufacturing, and selling men's and women's innerwear and thermal wear products. |
| Licensed Trademarks | "REEBOK" and associated marks. |
| Agreement Duration | Effective from the current year with an option to renew for ten years. |
| Financial Size | The volume and value of the products utilizing these licensed marks cannot be ascertained at this time. |
The terms specify that the brand licensing arrangement does not involve the Licensor having any right to appoint directors to Lux Industries' Board, nor does it include provisions for issuing shares to RIL. Furthermore, there are no restrictions placed on the capital structure changes of Lux Industries Limited.
As part of the agreement's details, the company confirmed that RILUK IPCO Limited is not a related party, and therefore, the transaction is not classified as a related party transaction. No shares will be issued to the Licensor pursuant to this BLA.
LUXIND Stock Price Movement
Shares of Lux Industries Limited today shed 0.56% to settle at ₹1222.20 after market close. The stock traded within a daily range spanning from ₹1216.20 to ₹1260.00, with a reported volume of 25,316 shares.Disclaimer: Due care and diligence have been taken in compiling and presenting news and market-related content. However, errors or omissions may arise despite such efforts.
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