Hospitality Growth: Kerten Hospitality Targets Indian Market

Kerten Hospitality Enters India with 1,000-Key Expansion Plan Across Three Brands​

New Delhi, March 24: Ireland-based Kerten Hospitality has officially announced its entry into the Indian market, marking a significant step in its global expansion strategy. The company plans to launch operations with an initial portfolio of 1,000 keys in the first phase, introducing three of its brands: The House Hotel, Cloud7 Hotels, and HOSME.

India Identified as a Strategic Growth Market​

Kerten Hospitality highlighted India as a key market aligned with its long-term vision of expanding into high-growth destinations. The company aims to tap into the country’s rapidly evolving hospitality sector, which continues to attract global players.

According to the company, India’s hospitality market is projected to reach USD 55.67 billion by 2031, growing at a compound annual growth rate of 14.76 percent. This growth trajectory presents a strong opportunity for experience-driven and locally integrated hospitality offerings.

Strong Demand from Developers and Owners​

Marloes Knippenberg, CEO of Kerten Hospitality, said the company is already witnessing strong interest from developers and property owners in India. She added that the group is preparing to serve the diverse and expanding Indian consumer base through Kerten-managed properties across multiple locations.

Expanding Global Footprint​

Kerten Hospitality currently operates a portfolio of 60 lodging projects spread across Europe, the Middle East, and North Africa. Its offerings include hotels, serviced residences, and mixed-use lifestyle destinations, positioning the company as a diversified player in the global hospitality industry.

With its India entry, Kerten Hospitality is set to strengthen its international presence while leveraging the growth potential of one of the world’s fastest-growing hospitality markets.