
Cupid Limited Reclassified to BSE Group 'A', Reflecting Corporate Governance and Global Expansion
Mumbai, July 11, 2026 – Cupid Limited, a consumer wellness and personal care company with global healthcare franchise exposure, announced that its equity shares have been reclassified from BSE Group 'B' to BSE Group 'A' by the Bombay Stock Exchange (BSE). This reclassification follows the exchange’s periodic review of listed companies.The inclusion in BSE Group 'A' is highlighted as a significant milestone in the company’s journey as a listed enterprise, underscoring its commitment to high standards of corporate governance, regulatory compliance, and disciplined business execution.
Significance and Advantages of Reclassification
BSE Group 'A' consists of companies that meet the Exchange's prescribed eligibility criteria and constitutes a principal category of listed securities on the exchange. The company noted that this reclassification is expected to bring several advantages:- Enhanced visibility among domestic and international market participants.
- Improved accessibility for institutional investors who participate in highly liquid listed securities.
- Continued trading under the normal rolling settlement mechanism, supporting efficient price discovery and market liquidity.
- Reinforcement of the company's focus on governance, transparency, and regulatory compliance.
Strengthening Global Business Operations
Cupid Limited has continued to strengthen its business through strategic diversification and disciplined execution. The company’s key areas of progress include:- A growing global institutional business with exports extending to more than 125 countries.
- Expansion of its branded consumer wellness portfolio, complementing its established healthcare business.
- Ongoing investments in manufacturing capabilities and operational excellence.
- Continuous product development across both the healthcare and wellness categories.
- Maintaining a consistent focus on quality, compliance, innovation, and sustainable value creation for stakeholders.
Management Commentary
Commenting on the achievement, Aditya Kumar Halwasiya, Chairman and Managing Director of Cupid Limited, stated that the inclusion in BSE Group 'A' is an important milestone. He added that the recognition reflects the company’s sustained commitment to strong corporate governance, regulatory compliance, operational discipline, and creating a resilient business with a long-term perspective.Mr. Halwasiya expressed gratitude toward shareholders, employees, customers, business partners, and all stakeholders for their continuous trust and support in achieving this milestone.
Company Overview and Capacity Expansion
Cupid Limited was established in 1993 as Bharat's premier manufacturer of condoms and various FMCG products, including male and female condoms, water-based personal lubricants, IVD kits, deodorants, perfumes, almond hair oil, body oils, and petroleum jelly.The company has significantly expanded its product range to include Fast Moving Consumer Goods (FMCG) such as fragrance products (Eau De Parfums, Deodorants, Pocket Perfumes), personal care items (Toilet Sanitizers, Hair & Body Oils, Hair Removal Sprays, Face Wash), and other wellness solutions.
In March 2024, the company completed a strategic land acquisition in Palava, Maharashtra, which is set to amplify its production capacity by 1.5 times the existing output. This expansion will augment annual production capacity by approximately:
| Product | Annual Capacity Augmentation |
|---|---|
| Male Condoms | 770 million |
| Female Condoms | 75 million |
Cupid Limited has a prominent international presence and is the first company globally to attain WHO / UNFPA pre-qualification for both male and female condoms. The company currently exports products to over 125 countries, with international markets generating a substantial portion of its revenue. Furthermore, Cupid Limited holds long-term agreements with WHO / UNFPA and PFSCM.
Cupid Limited is listed on BSE (BSE: 530843) and NSE (NSE: CUPID).
CUPID Stock Price Movement
On Friday, shares of Cupid Limited rallied to close at ₹212.24, recording a 1.41% gain during the trading session. The stock saw robust activity, with a total traded volume reaching approximately 101.36 million shares.Disclaimer: Due care and diligence have been taken in compiling and presenting news and market-related content. However, errors or omissions may arise despite such efforts.
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