Bengaluru, January 21, 2026: Shares of Amagi Media Labs made a weak stock market debut on Wednesday, listing at ₹318 per share, marking a discount of ₹43 or nearly 12 percent to the IPO issue price of ₹361.
The Bengaluru-based cloud SaaS company was admitted to trading in the equity segment, with the stock opening flat at the listing price and remaining range-bound in early trade.
Listing Day Performance Snapshot
At around 10:00 AM IST, the stock was quoted at ₹318, unchanged from its opening level.| Particulars | Price (₹) |
|---|---|
| Issue Price | 361.00 |
| Listing Price | 318.00 |
| Discount to Issue Price | -₹43.00 |
| Percentage Change | -11.91% |
| Day’s Open | 318.00 |
| Day’s High | 318.00 |
| Day’s Low | 318.00 |
| VWAP | 318.00 |
IPO Background and Demand Overview
Amagi Media Labs had closed its ₹1,788.6 crore initial public offering with a strong overall subscription of 30.22 times, driven primarily by institutional and high-net-worth investors.At the close of bidding:
- Qualified Institutional Buyers (QIBs) subscribed the issue 33.77 times
- Non-Institutional Investors (NIIs) subscribed 37.36 times
- Retail Individual Investors (RIIs) subscribed 9.31 times
GMP vs Listing Outcome
Ahead of listing, the IPO had been commanding a grey market premium of around ₹26, indicating an expected listing price near ₹387. However, the actual debut came in sharply lower, reflecting a disconnect between unofficial grey market signals and on-exchange price discovery.Important Note: Grey market premium data is unofficial, speculative, and shared strictly for informational purposes. It does not represent regulated market activity.
Business Overview
Founded in 2008, Amagi Media Labs operates a cloud-native SaaS platform enabling media companies to distribute, manage, and monetise video content across connected TVs, smartphones, and digital platforms. The company works with a significant share of large media and entertainment firms and derives revenues through advertising-led monetisation solutions.For FY25, Amagi reported revenue from operations of ₹1,162 crore, while the company posted a profit for the six-month period ended September 2025.
About the Company
Amagi Media Labs Limited is a Bengaluru-headquartered cloud SaaS company focused on digital video distribution and advertising monetisation. The company serves media owners across geographies and is backed by marquee institutional investors, with its shares now listed on Indian stock exchanges.Disclaimer: Due care and diligence have been taken in compiling and presenting news and market-related content. However, errors or omissions may arise despite such efforts.
The information provided is for general informational purposes only and does not constitute investment advice, a recommendation, or an offer to buy or sell any securities. Readers are advised to rely on their own assessment and judgment and consult appropriate financial advisers, if required, before taking any investment-related decisions.